Luis Martí | Currently at PNC
I turn complex problems into clear digital products people can trust.
Selected work
View all case studies
ProtectedScreens are confidential under PNC's NDA.
ProtectedScreens are confidential under PNC's NDA.
Designing the tools advisors and clients use together at PNC Private Bank.
5+ yrsleading UX for the tools advisors and clients use together
Read case study
Guiding first-time testers through Abbott’s NAVICA, step by step.
~48%higher perceived ease of use with the animated step guides
Read case study
Designing a local grocery marketplace for Valledupar.
~30%faster to place a weekly order than by phone, in the pilot
Read case study
What I Do / Four Parts
What I Do
- 01
Product design
UX/UI from concept to shipped product.
- 02
Design systems & brand
Reusable components and brand systems built alongside the product.
- 03
AI-assisted workflows
AI tools for design teams, with a person checking every result.
- 04
Onboarding & education
Step-by-step guides that measurably improve how easy a tool feels to use.
Sounds from Other Worlds
CH 01 / 03Standby
Celestial
0:00 / 3:50